27Global drew its name from our founder, Steve Roatch’s experience coaching his son’s football team. “27 Jet Speed” was a football play, one of those plays you save for the critical moments when everything is on the line—and you need to go big. One of those plays that, when planned and practiced, executed properly, with the right skills, in the right positions—results in a touchdown. Inspired by this play, Steve set out to create a company that puts points on their client’s board, every single time.